Consumer Choice
Shop the Consumer Choice collection at Home Concept Furniture in San Leandro, CA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in San Leandro to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the San Leandro, CA area. Financing options available.
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Original price $626.73 - Original price $816.84Original price $626.73 - Original price $816.84Original price $626.73$482.10 - $628.34$482.10 - $628.34Current price $482.10
Willowton TV Stand with Electric Fireplace
Ashley FurnitureThis TV stand with LED fireplace insert is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. Its whitewash fin...
View full detailsOriginal price $626.73 - Original price $816.84Original price $626.73 - Original price $816.84Original price $626.73$482.10 - $628.34$482.10 - $628.34Current price $482.10Save up to 23% -
Original price $318.32Original price $318.32 - Original price $318.32Original price $318.32Current price $244.86$244.86 - $244.86Current price $244.86
Willowton Nightstand
Ashley FurnitureThis nightstand is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and sid...
View full detailsOriginal price $318.32Original price $318.32 - Original price $318.32Original price $318.32Current price $244.86$244.86 - $244.86Current price $244.86Save 23% -
Original price $879.89Original price $879.89 - Original price $879.89Original price $879.89Current price $676.84$676.84 - $676.84Current price $676.84
Willowton Dressing Chest
Ashley FurnitureThis dressing chest is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and si...
View full detailsOriginal price $879.89Original price $879.89 - Original price $879.89Original price $879.89Current price $676.84$676.84 - $676.84Current price $676.84Save 23% -
Original price $729.74Original price $729.74 - Original price $729.74Original price $729.74Current price $561.34$561.34 - $561.34Current price $561.34
Willowton Dresser and Mirror
Ashley FurnitureThis dresser and mirror set is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the dra...
View full detailsOriginal price $729.74Original price $729.74 - Original price $729.74Original price $729.74Current price $561.34$561.34 - $561.34Current price $561.34Save 23% -
Original price $636.64Original price $636.64 - Original price $636.64Original price $636.64Current price $489.72$489.72 - $489.72Current price $489.72
Willowton Dresser
Ashley FurnitureThis dresser is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and sides ...
View full detailsOriginal price $636.64Original price $636.64 - Original price $636.64Original price $636.64Current price $489.72$489.72 - $489.72Current price $489.72Save 23% -
Original price $516.52Original price $516.52 - Original price $516.52Original price $516.52Current price $397.32$397.32 - $397.32Current price $397.32
Willowton Chest of Drawers
Ashley FurnitureThis chest of drawers is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers a...
View full detailsOriginal price $516.52Original price $516.52 - Original price $516.52Original price $516.52Current price $397.32$397.32 - $397.32Current price $397.32Save 23% -
Original price $93.11Original price $93.11 - Original price $93.11Original price $93.11Current price $71.62$71.62 - $71.62Current price $71.62
Willowton Bedroom Mirror
Ashley FurnitureThis mirror is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is wonderfully easy on the ...
View full detailsOriginal price $93.11Original price $93.11 - Original price $93.11Original price $93.11Current price $71.62$71.62 - $71.62Current price $71.62Save 23% -
Original price $735.77 - Original price $879.92Original price $735.77 - Original price $879.92Original price $735.77$565.98 - $676.86$565.98 - $676.86Current price $565.98
Willowton Bed with 2 Storage Drawers
Ashley FurnitureThis twin panel bed with storage is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is won...
View full detailsOriginal price $735.77 - Original price $879.92Original price $735.77 - Original price $879.92Original price $735.77$565.98 - $676.86$565.98 - $676.86Current price $565.98Save up to 23% -
Original price $396.42 - Original price $1,090.13Original price $396.42 - Original price $1,090.13Original price $396.42$304.94 - $838.56$304.94 - $838.56Current price $304.94
Willowton Bed
Ashley FurnitureThe ultimate look for a beach cottage or shabby chic inspired retreat, this California king panel bed carries you away to a dreamy time and place. ...
View full detailsOriginal price $396.42 - Original price $1,090.13Original price $396.42 - Original price $1,090.13Original price $396.42$304.94 - $838.56$304.94 - $838.56Current price $304.94Save up to 23% -
Original price $816.84Original price $816.84 - Original price $816.84Original price $816.84Current price $628.34$628.34 - $628.34Current price $628.34
Willowton 72" TV Stand with Electric Fireplace
Ashley FurnitureThis TV stand with electric infrared fireplace insert is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. Its...
View full detailsOriginal price $816.84Original price $816.84 - Original price $816.84Original price $816.84Current price $628.34$628.34 - $628.34Current price $628.34Save 23% -
Original price $399.41Original price $399.41 - Original price $399.41Original price $399.41Current price $307.24$307.24 - $307.24Current price $307.24
Willowton 72" TV Stand
Ashley FurnitureThis large TV stand is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is wonderfully easy...
View full detailsOriginal price $399.41Original price $399.41 - Original price $399.41Original price $399.41Current price $307.24$307.24 - $307.24Current price $307.24Save 23% -
Original price $900.93Original price $900.93 - Original price $900.93Original price $900.93Current price $693.02$693.02 - $693.02Current price $693.02
Willowton 64" TV Stand with Electric Fireplace
Ashley FurnitureThis TV stand with electric infrared fireplace insert is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Whitew...
View full detailsOriginal price $900.93Original price $900.93 - Original price $900.93Original price $900.93Current price $693.02$693.02 - $693.02Current price $693.02Save 23% -
Original price $483.50Original price $483.50 - Original price $483.50Original price $483.50Current price $371.92$371.92 - $371.92Current price $371.92
Willowton 64" TV Stand
Ashley FurnitureThis TV stand with fireplace option is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is ...
View full detailsOriginal price $483.50Original price $483.50 - Original price $483.50Original price $483.50Current price $371.92$371.92 - $371.92Current price $371.92Save 23% -
Original price $1,028.43 - Original price $1,780.84Original price $1,028.43 - Original price $1,780.84Original price $1,028.43$791.10 - $1,369.88$791.10 - $1,369.88Current price $791.10
Willowton 4-Piece Entertainment Center with Electric Fireplace
Ashley FurnitureThis entertainment center with electric infrared fireplace insert is the ultimate statement piece for your coastal cottage or shabby chic inspired ...
View full detailsOriginal price $1,028.43 - Original price $1,780.84Original price $1,028.43 - Original price $1,780.84Original price $1,028.43$791.10 - $1,369.88$791.10 - $1,369.88Current price $791.10Save up to 23% -
Original price $611.00 - Original price $1,363.41Original price $611.00 - Original price $1,363.41Original price $611.00$470.00 - $1,048.78$470.00 - $1,048.78Current price $470.00
Willowton 4-Piece Entertainment Center
Ashley FurnitureThis entertainment center with fireplace option is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. Whitewash...
View full detailsOriginal price $611.00 - Original price $1,363.41Original price $611.00 - Original price $1,363.41Original price $611.00$470.00 - $1,048.78$470.00 - $1,048.78Current price $470.00Save up to 23% -
Original price $523.90 - Original price $1,270.31Original price $523.90 - Original price $1,270.31Original price $523.90$403.00 - $977.16$403.00 - $977.16Current price $403.00
Willowton 3-Piece Entertainment Center
Ashley FurnitureWonderfully easy on the eyes, this entertainment center is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. I...
View full detailsOriginal price $523.90 - Original price $1,270.31Original price $523.90 - Original price $1,270.31Original price $523.90$403.00 - $977.16$403.00 - $977.16Current price $403.00Save up to 23% -
Original price $123.14Original price $123.14 - Original price $123.14Original price $123.14Current price $94.72$94.72 - $94.72Current price $94.72
Wildenauer Dining Chair
Ashley FurnitureThis item does not stand alone. It is compatible with other items in this series, sold separately. More About This Product Upholstery Features Rig...
View full detailsOriginal price $123.14Original price $123.14 - Original price $123.14Original price $123.14Current price $94.72$94.72 - $94.72Current price $94.72Save 23% -
Original price $304.20Original price $304.20 - Original price $304.20Original price $304.20Current price $234.00$234.00 - $234.00Current price $234.00
Watson Sofa/Console Table
Ashley FurnitureDrawing from the beauty of clean-lined mid-century design, this sofa table feels right at home in today’s modern spaces. Oil-rubbed distressing on ...
View full detailsOriginal price $304.20Original price $304.20 - Original price $304.20Original price $304.20Current price $234.00$234.00 - $234.00Current price $234.00Save 23% -
Original price $197.60Original price $197.60 - Original price $197.60Original price $197.60Current price $152.00$152.00 - $152.00Current price $152.00
Watson End Table
Ashley FurnitureDrawing from the beauty of clean-lined mid-century design, this square end table feels right at home in today’s modern spaces. Oil-rubbed distressi...
View full detailsOriginal price $197.60Original price $197.60 - Original price $197.60Original price $197.60Current price $152.00$152.00 - $152.00Current price $152.00Save 23% -
Original price $358.80Original price $358.80 - Original price $358.80Original price $358.80Current price $276.00$276.00 - $276.00Current price $276.00
Watson Coffee Table
Ashley FurnitureShowing off big-time with oversized tabletop space, this rectangular coffee table serves up major contemporary style. Drawing from the beauty of cl...
View full detailsOriginal price $358.80Original price $358.80 - Original price $358.80Original price $358.80Current price $276.00$276.00 - $276.00Current price $276.00Save 23% -
Original price $2,146.30Original price $2,146.30 - Original price $2,146.30Original price $2,146.30Current price $1,651.00$1,651.00 - $1,651.00Current price $1,651.00
Warnerton Power Reclining Sofa
Ashley FurnitureYour modern living room awaits with this power reclining sofa. Complete with practical faux leather upholstery, one-touch power controls, adjustabl...
View full detailsOriginal price $2,146.30Original price $2,146.30 - Original price $2,146.30Original price $2,146.30Current price $1,651.00$1,651.00 - $1,651.00Current price $1,651.00Save 23% -
Original price $2,100.80Original price $2,100.80 - Original price $2,100.80Original price $2,100.80Current price $1,616.00$1,616.00 - $1,616.00Current price $1,616.00
Warnerton Power Reclining Loveseat with Console
Ashley FurnitureYour modern living room awaits with this power dual-sided reclining loveseat. Complete with practical faux leather upholstery, one-touch power cont...
View full detailsOriginal price $2,100.80Original price $2,100.80 - Original price $2,100.80Original price $2,100.80Current price $1,616.00$1,616.00 - $1,616.00Current price $1,616.00Save 23% -
Original price $1,519.70Original price $1,519.70 - Original price $1,519.70Original price $1,519.70Current price $1,169.00$1,169.00 - $1,169.00Current price $1,169.00
Warnerton Power Recliner
Ashley FurnitureYour modern living room awaits with this power recliner. Complete with practical faux leather beautified with diamond lattice stitching, one-touch ...
View full detailsOriginal price $1,519.70Original price $1,519.70 - Original price $1,519.70Original price $1,519.70Current price $1,169.00$1,169.00 - $1,169.00Current price $1,169.00Save 23% -
Original price $184.60Original price $184.60 - Original price $184.60Original price $184.60Current price $142.00$142.00 - $142.00Current price $142.00
Wadeworth Table (Set of 3)
Ashley FurnitureCasual and industrial can take you so many places with this accent table set. From driftwood beachy to uptown urban, this set provides the contempo...
View full detailsOriginal price $184.60Original price $184.60 - Original price $184.60Original price $184.60Current price $142.00$142.00 - $142.00Current price $142.00Save 23%
Consumer Choice — Frequently Asked Questions
What is the Consumer Choice collection?
Consumer Choice gathers the pieces our customers love most at Home Concept Furniture — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.
Why should I shop Consumer Choice?
If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.
Do you deliver Consumer Choice items?
Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.
Can I finance a Consumer Choice purchase?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.
Can I see these items in person?
Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.
What if my item arrives damaged?
Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.