Consumer Choice
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Original price $657.80 - Original price $1,363.41Original price $657.80 - Original price $1,363.41Original price $657.80$506.00 - $1,048.78$506.00 - $1,048.78Current price $506.00
Bellaby 4-Piece Entertainment Center
Ashley FurnitureExpress your farmhouse style with this entertainment center. Its wispy white finish over replicated oak wood grain is a delightful change from the ...
View full detailsOriginal price $657.80 - Original price $1,363.41Original price $657.80 - Original price $1,363.41Original price $657.80$506.00 - $1,048.78$506.00 - $1,048.78Current price $506.00Save up to 23% -
Original price $1,075.23 - Original price $1,780.84Original price $1,075.23 - Original price $1,780.84Original price $1,075.23$827.10 - $1,369.88$827.10 - $1,369.88Current price $827.10
Bellaby 4-Piece Entertainment Center with Electric Fireplace
Ashley FurnitureExpress your farmhouse style with this entertainment center. Its wispy white finish over replicated oak wood grain is a delightful change from the ...
View full detailsOriginal price $1,075.23 - Original price $1,780.84Original price $1,075.23 - Original price $1,780.84Original price $1,075.23$827.10 - $1,369.88$827.10 - $1,369.88Current price $827.10Save up to 23% -
Original price $1,780.84Original price $1,780.84 - Original price $1,780.84Original price $1,780.84Current price $1,369.88$1,369.88 - $1,369.88Current price $1,369.88
Bellaby 4-Piece Entertainment Center with Fireplace
Ashley FurnitureExpress your farmhouse style with this entertainment center with fireplace insert. Its wispy white finish over replicated oak wood grain is a delig...
View full detailsOriginal price $1,780.84Original price $1,780.84 - Original price $1,780.84Original price $1,780.84Current price $1,369.88$1,369.88 - $1,369.88Current price $1,369.88Save 23% -
Original price $483.50Original price $483.50 - Original price $483.50Original price $483.50Current price $371.92$371.92 - $371.92Current price $371.92
Bellaby 63" TV Stand
Ashley FurnitureExpress your farmhouse style with this TV stand. Its wispy white finish over replicated oak wood grain is a delightful change from the ordinary. Cl...
View full detailsOriginal price $483.50Original price $483.50 - Original price $483.50Original price $483.50Current price $371.92$371.92 - $371.92Current price $371.92Save 23% -
Original price $900.93Original price $900.93 - Original price $900.93Original price $900.93Current price $693.02$693.02 - $693.02Current price $693.02
Bellaby 63" TV Stand with Electric Fireplace
Ashley FurnitureExpress your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful change...
View full detailsOriginal price $900.93Original price $900.93 - Original price $900.93Original price $900.93Current price $693.02$693.02 - $693.02Current price $693.02Save 23% -
Original price $900.93Original price $900.93 - Original price $900.93Original price $900.93Current price $693.02$693.02 - $693.02Current price $693.02
Bellaby 63" TV Stand with Fireplace
Ashley FurnitureExpress your farmhouse style with this TV stand with fireplace insert. Its wispy white finish over replicated oak wood grain is a delightful change...
View full detailsOriginal price $900.93Original price $900.93 - Original price $900.93Original price $900.93Current price $693.02$693.02 - $693.02Current price $693.02Save 23% -
Original price $366.39 - Original price $699.71Original price $366.39 - Original price $699.71Original price $366.39$281.84 - $538.24$281.84 - $538.24Current price $281.84
Bellaby Bed
Ashley Furniture3D AvailableIt’s gorgeous; it’s modern farmhouse; it’s this king panel bed. Wispy, whitewash finish infuses so much character without covering the grain for th...
View full detailsOriginal price $366.39 - Original price $699.71Original price $366.39 - Original price $699.71Original price $366.39$281.84 - $538.24$281.84 - $538.24Current price $281.84Save up to 23% -
Original price $684.71 - Original price $1,081.11Original price $684.71 - Original price $1,081.11Original price $684.71$526.70 - $831.62$526.70 - $831.62Current price $526.70
Bellaby Bed with 2 Storage Drawers
Ashley Furniture3D AvailableIt’s gorgeous; it’s modern farmhouse; it’s this king storage bed. Wispy, whitewash finish infuses so much character without covering the grain for ...
View full detailsOriginal price $684.71 - Original price $1,081.11Original price $684.71 - Original price $1,081.11Original price $684.71$526.70 - $831.62$526.70 - $831.62Current price $526.70Save up to 23% -
Original price $1,219.27 - Original price $2,600.68Original price $1,219.27 - Original price $2,600.68Original price $1,219.27$937.90 - $2,000.52$937.90 - $2,000.52Current price $937.90
Bellaby Bedroom Set
Ashley FurnitureGorgeous and modern, this charming bed and dresser express your farmhouse style. Wispy white finish over replicated oak wood grain infuses so much ...
View full detailsOriginal price $1,219.27 - Original price $2,600.68Original price $1,219.27 - Original price $2,600.68Original price $1,219.27$937.90 - $2,000.52$937.90 - $2,000.52Current price $937.90Save up to 23% -
Original price $576.58Original price $576.58 - Original price $576.58Original price $576.58Current price $443.52$443.52 - $443.52Current price $443.52
Bellaby Chest of Drawers
Ashley Furniture3D AvailableYour bedroom isn’t just a room. It’s a canvas. Express your farmhouse style with this chest of drawers. Wispy white finish over replicated oak wood...
View full detailsOriginal price $576.58Original price $576.58 - Original price $576.58Original price $576.58Current price $443.52$443.52 - $443.52Current price $443.52Save 23% -
Original price $546.57 - Original price $852.88Original price $546.57 - Original price $852.88Original price $546.57$420.44 - $656.06$420.44 - $656.06Current price $420.44
Bellaby Crossbuck Bed
Ashley Furniture3D AvailableIt’s gorgeous, it’s modern farmhouse, it’s a queen crossbuck panel bed. Wispy, whitewash finish infuses so much character without masking the grain...
View full detailsOriginal price $546.57 - Original price $852.88Original price $546.57 - Original price $852.88Original price $546.57$420.44 - $656.06$420.44 - $656.06Current price $420.44Save up to 23% -
Original price $759.77Original price $759.77 - Original price $759.77Original price $759.77Current price $584.44$584.44 - $584.44Current price $584.44
Bellaby Dresser
Ashley Furniture3D AvailableYour bedroom isn’t just a room. It’s a canvas. Express your farmhouse style with this dresser. Wispy white finish over replicated oak wood grain br...
View full detailsOriginal price $759.77Original price $759.77 - Original price $759.77Original price $759.77Current price $584.44$584.44 - $584.44Current price $584.44Save 23% -
Original price $852.88Original price $852.88 - Original price $852.88Original price $852.88Current price $656.06$656.06 - $656.06Current price $656.06
Bellaby Dresser and Mirror
Ashley Furniture3D AvailableYour bedroom isn’t just a room. It’s a canvas. Express your farmhouse style with this dresser and mirror set. Wispy white finish over replicated oa...
View full detailsOriginal price $852.88Original price $852.88 - Original price $852.88Original price $852.88Current price $656.06$656.06 - $656.06Current price $656.06Save 23% -
Original price $673.53Original price $673.53 - Original price $673.53Original price $673.53Current price $518.10$518.10 - $518.10Current price $518.10
Bellaby TV Stand with Electric Fireplace
Ashley FurnitureExpress your modern farmhouse style with this TV stand with fireplace. Its wispy white finish over replicated oak grain is a delightful change from...
View full detailsOriginal price $673.53Original price $673.53 - Original price $673.53Original price $673.53Current price $518.10$518.10 - $518.10Current price $518.10Save 23% -
Original price $1,214.20Original price $1,214.20 - Original price $1,214.20Original price $1,214.20Current price $934.00$934.00 - $934.00Current price $934.00
Benlocke 2-Piece Reclining Loveseat
Ashley FurnitureWith plush cushions and wraparound pillow top arms, this 2-piece reclining loveseat takes comfort to a whole new level. Its herringbone-patterned v...
View full detailsOriginal price $1,214.20Original price $1,214.20 - Original price $1,214.20Original price $1,214.20Current price $934.00$934.00 - $934.00Current price $934.00Save 23% -
Original price $1,553.50Original price $1,553.50 - Original price $1,553.50Original price $1,553.50Current price $1,195.00$1,195.00 - $1,195.00Current price $1,195.00
Benlocke 3-Piece Reclining Loveseat with Console
Ashley FurnitureWith plush cushions and wraparound pillow top arms, this sectional takes comfort to a whole new level. Its herringbone-patterned velvet upholstery ...
View full detailsOriginal price $1,553.50Original price $1,553.50 - Original price $1,553.50Original price $1,553.50Current price $1,195.00$1,195.00 - $1,195.00Current price $1,195.00Save 23% -
Original price $1,621.10Original price $1,621.10 - Original price $1,621.10Original price $1,621.10Current price $1,247.00$1,247.00 - $1,247.00Current price $1,247.00
Benlocke 3-Piece Reclining Sofa
Ashley FurnitureWith plush cushions and wraparound pillow top arms, this sectional takes comfort to a whole new level. Its herringbone-patterned velvet upholstery ...
View full detailsOriginal price $1,621.10Original price $1,621.10 - Original price $1,621.10Original price $1,621.10Current price $1,247.00$1,247.00 - $1,247.00Current price $1,247.00Save 23% -
Original price $834.83Original price $834.83 - Original price $834.83Original price $834.83Current price $642.18$642.18 - $642.18Current price $642.18
Bennox Dining Table and Chairs with Bench (Set of 6)
Ashley Furniture3D AvailableSet the scene for ultra-contemporary style with this dining room table set. Table’s rich, dark finish and clean, gently tapered profile is the epit...
View full detailsOriginal price $834.83Original price $834.83 - Original price $834.83Original price $834.83Current price $642.18$642.18 - $642.18Current price $642.18Save 23% -
Original price $991.02 - Original price $1,453.48Original price $991.02 - Original price $1,453.48Original price $991.02$762.32 - $1,118.06$762.32 - $1,118.06Current price $762.32
Binterglen Bedroom Package
Ashley FurnitureDynamic duo. Sporting an organic abstract and watery, wonderful palette, this 2-piece framed wall art set is a natural fit for virtually any space....
View full detailsOriginal price $991.02 - Original price $1,453.48Original price $991.02 - Original price $1,453.48Original price $991.02$762.32 - $1,118.06$762.32 - $1,118.06Current price $762.32Save up to 23% -
Original price $573.30Original price $573.30 - Original price $573.30Original price $573.30Current price $441.00$441.00 - $441.00Current price $441.00
Bladen Chair
Ashley Furniture3D AvailableIf you love the cool look of leather but long for the warm feel of fabric, you’ll find this chair fits the bill beautifully. Rest assured, the text...
View full detailsOriginal price $573.30Original price $573.30 - Original price $573.30Original price $573.30Current price $441.00$441.00 - $441.00Current price $441.00Save 23% -
Original price $885.95 - Original price $2,559.05Original price $885.95 - Original price $2,559.05Original price $885.95$681.50 - $1,968.50$681.50 - $1,968.50Current price $681.50
Bladen Living Room Set
Ashley FurnitureIf you love the cool look of leather but long for the warm feel of fabric, you’ll find this sectional and ottoman fit the bill beautifully. Rest as...
View full detailsOriginal price $885.95 - Original price $2,559.05Original price $885.95 - Original price $2,559.05Original price $885.95$681.50 - $1,968.50$681.50 - $1,968.50Current price $681.50Save up to 23% -
Original price $637.00Original price $637.00 - Original price $637.00Original price $637.00Current price $490.00$490.00 - $490.00Current price $490.00
Bladen Loveseat
Ashley Furniture3D AvailableIf you love the cool look of leather but long for the warm feel of fabric, you’ll find this loveseat fits the bill beautifully. Rest assured, the t...
View full detailsOriginal price $637.00Original price $637.00 - Original price $637.00Original price $637.00Current price $490.00$490.00 - $490.00Current price $490.00Save 23% -
Original price $312.65Original price $312.65 - Original price $312.65Original price $312.65Current price $240.50$240.50 - $240.50Current price $240.50
Bladen Ottoman
Ashley Furniture3D AvailableIf you love the cool look of leather but long for warm feel of fabric, you'll find this ottoman fits the bill beautifully. Enhancing its handsome p...
View full detailsOriginal price $312.65Original price $312.65 - Original price $312.65Original price $312.65Current price $240.50$240.50 - $240.50Current price $240.50Save 23% -
Original price $518.05Original price $518.05 - Original price $518.05Original price $518.05Current price $398.50$398.50 - $398.50Current price $398.50
Bladen Oversized Accent Ottoman
Ashley Furniture3D AvailableIf you love the cool look of leather but long for the warm feel of fabric, you'll find this oversized ottoman fits the bill beautifully. Enhancing ...
View full detailsOriginal price $518.05Original price $518.05 - Original price $518.05Original price $518.05Current price $398.50$398.50 - $398.50Current price $398.50Save 23%
Consumer Choice — Frequently Asked Questions
What consumer choice brands does Home Concept Furniture carry?
Our Consumer Choice selection includes Ashley Furniture, chosen for a balance of quality, comfort, and value. Browse the collection to compare styles and finishes side by side.
How much storage does it offer?
Storage varies by piece. Door counts include 2. Check a product's details for its exact layout.
How do I choose the right consumer choice?
Measure where the consumer choice will go, then check your doorways, hallways, and stairwells to be sure it will fit inside. Think about how it will be used and by whom — homes with kids or pets do best with durable, easy-clean materials — and match the color, finish, and scale to what you already own. Want a second opinion? Just contact us.
Do you deliver consumer choice items?
Yes. We deliver throughout our local service area and, in most cases, will bring your consumer choice inside and place it where you want it. See our shipping & delivery policy for timelines, or contact us for a quote and an estimated delivery window.
Can I finance a consumer choice?
Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans. Ask us about prequalifying so you can shop with a budget in mind.
Does my consumer choice come with a warranty?
Most pieces are covered by the manufacturer's warranty, which typically protects against defects in materials and workmanship for a period that varies by brand and product. Keep your order confirmation as proof of purchase, and contact us if you ever need to file a claim — we'll help you work with the manufacturer.
What if my consumer choice arrives damaged?
Inspect it at delivery, and if anything isn't right, note it on the paperwork, snap a few photos, and contact us immediately. We'll coordinate a repair, replacement part, or return under our return policy.